A recent study in Psychological Science sheds light on an interesting way to make better decisions. According to research conducted by the University of Twente in the Netherlands, people make better decisions when they have to “go.” Researchers had study participants drink five cups of water and then answer a series of questions forty minutes [...]
A small business website has the potential to make or break your reputation. Whether you do business exclusively online or you market your brick and mortar business, you need a good looking website. Unfortunately, there are many opportunities to make mistakes with a small business website. A website makes an [...]
As a business owner, you’re in the position where getting things done is an absolute necessity. If you’re not familiar with the book “Getting Things Done”, it’s a nonfiction book by David Allen that focuses on being more productive, no matter what your industry or your work function. It’s designed [...]
It’s no doubt that small business owners are hard working people. It takes a lot of focus, dedication and hard work to venture out on your own and start your own business. However, many small business owners make the mistake of spending too much time working in their business instead [...]
A sports coach pushes an athlete to achieve optimum performance, provides support when exhausted, and teaches the athlete to execute plays that the competition does not anticipate. A sporting coach will have you run more laps than you feel like. A sporting coach will tell it like it is. And, a [...]
Many of my clients have inquired recently about the Use Tax letters they have been receiving from the California State Board of Equalization. They want to know what is and how should they respond. What is the California Use Tax? In recent years, more and more purchases of all kinds by businesses and individuals are [...]
That time of year is upon us again. As 2009 taxes are prepared, it is a yearly ritual to see if there is anything you can do differently to optimize your returns for the next year. If you, like many, haven’t heard of California Enterprise Zones, I have great news for [...]
Twitter, Facebook and LinkedIn are all the rage, but for most businesses Outlook is a still the tool that they cannot live without. E-mail is so integrated into our lives we don’t even think about the impact it has on how we do business. But did you know that the [...]
As fast as Technology seems to change and advance, year by year that pace quickens even more. Just consider that in the last 10 years, ‘new’ technologies like e-mail and instant messenger have become old hat and now social and business networking sites such as twitter, facebook, and LinkedIn are [...]
Writing a good press release may be a Fine Art, but it also isn’t Rocket Surgery. Any seasoned PR professional will tell you that the real key is to approach the press release process from the point of view of a journalist. The journalist’s world is commonly filled with short [...]
