Four Low Cost, High Impact Marketing Ideas

Marketing materials emphasize your brand and pre-sell your prospects. If you have a limited budget for your marketing, or just want to get the biggest bang for your marketing buck, there are four pieces of marketing collateral that you should focus on. These choices are low-cost and high-impact. They’ll create [...]

2024-02-12T16:48:22-08:002010|Entrepreneurs|

Small Business B2B Marketing

Many marketing tools and sales techniques exist to help business sell to the public. But the general public buys differently than business, so you must use different strategies to be successful. There are several keys to connecting with B2B prospects combining Internet technology and basic marketing principles: Help your customers [...]

2024-02-12T16:39:34-08:002010|Entrepreneurs|

Expert Tax Tips – Part III: Are You Suffering From The "Post-Tax Blues"?

Every business has a different cycle based on industry, size, and other factors, but when it comes to paying taxes, there are a lot of common requirements and issues that small to medium-size businesses face each year. We recently finished a very busy tax season, and afterwards, many business owners suffered from something I [...]

2022-04-01T13:31:35-07:002010|Entrepreneurs|

Do You Have A Coach In Your Corner?

A sports coach pushes an athlete to achieve optimum performance, provides support when exhausted, and teaches the athlete to execute plays that the competition does not anticipate. A sporting coach will have you run more laps than you feel like. A sporting coach will tell it like it is. And, a [...]

2022-04-01T13:12:32-07:002010|Entrepreneurs|

Expert Tax Tips: Part II – What Is This "Use Tax" All About?

Many of my clients have inquired recently about the Use Tax letters they have been receiving from the California State Board of Equalization. They want to know what is and how should they respond. What is the California Use Tax? In recent years, more and more purchases of all kinds by businesses and individuals are [...]

2020-11-02T15:47:32-08:002010|Entrepreneurs|