For too many home-based entrepreneurs, being in business for themselves also means spending too much time by themselves. While they may enjoy the challenges and rewards that come with running their company, the lack of contact with other people is a definite disadvantage. Coworking will take you to a brick-and-mortar location and give you [...]
Every business is, first and foremost, made up of its employees. As a business owner, it is in your power to hire the best employees for the job, but that all depends on your hiring protocol. When you start the process, there are several things to keep in mind to [...]
The recent government cutbacks on all levels – city, state, and federal – would be enough to make any entrepreneur nervous, but they don’t have to make you nervous. As long as you’re willing to stay flexible (which is a given when you use a serviced office or virtual office) [...]
You started your business with the highest of hopes. You expected the best. You followed through with your plans – but your results have been a little less than impressive. It’s time to take stock and decide how your business can re-launch to increase your profits and your level of success. Re-launching your business [...]
Even though there are 38 million home-based businesses, according to the U.S. Census, there is still a pervasive stigma against those who work from home. The perception is that home-based business owners are running a hobby business, are unprofessional, or are some type of scam. The truth is that the vast majority of home [...]
A recent study in Psychological Science sheds light on an interesting way to make better decisions. According to research conducted by the University of Twente in the Netherlands, people make better decisions when they have to “go.” Researchers had study participants drink five cups of water and then answer a series of questions forty minutes [...]
Back by popular demand, Keith roams the office congratulating his staff on the progress they’ve made in Social Media since we last visited his Pacific Workplaces location in Cupertino, California. We hope you like our “tongue-in-cheek” look at The Office & Michael Scott, Office Space, Social Media, Social Networking, Facebook, [...]
There’s a lot on your plate when you are CEO/Owner/Head Honcho of your own business. Taking responsibility for your business and every decision can be both empowering and draining. If you love what you do and are passionate about making your business a success, it can sometimes be hard to [...]
Marketing materials emphasize your brand and pre-sell your prospects. If you have a limited budget for your marketing, or just want to get the biggest bang for your marketing buck, there are four pieces of marketing collateral that you should focus on. These choices are low-cost and high-impact. They’ll create [...]
