A recent study in Psychological Science sheds light on an interesting way to make better decisions. According to research conducted by the University of Twente in the Netherlands, people make better decisions when they have to “go.” Researchers had study participants drink five cups of water and then answer a series of questions forty minutes [...]
There’s a lot on your plate when you are CEO/Owner/Head Honcho of your own business. Taking responsibility for your business and every decision can be both empowering and draining. If you love what you do and are passionate about making your business a success, it can sometimes be hard to [...]
Productivity is a major concern in the modern workplace. Without this efficiency, your business will stagnate and lose its competitiveness. But, productivity doesn’t exist in a vacuum. Satisfied employees are more likely to be productive, so you need to hire people who are a perfect match for the job and [...]
As fast as Technology seems to change and advance, year by year that pace quickens even more. Just consider that in the last 10 years, ‘new’ technologies like e-mail and instant messenger have become old hat and now social and business networking sites such as twitter, facebook, and LinkedIn are [...]
Writing a good press release may be a Fine Art, but it also isn’t Rocket Surgery. Any seasoned PR professional will tell you that the real key is to approach the press release process from the point of view of a journalist. The journalist’s world is commonly filled with short [...]
Small Business Marketing Tip: Google Maps 80% of searches for products and services take place on a search engine. For many small businesses and local businesses, the expense of pay per click advertising and the competition of search rankings can be a barrier to entry. However, through Google Maps, small and local businesses can appear [...]
Moving into office space is a coming-of-age moment for any startup. However, decisions made regarding your first office space can become an asset or can become a weight that dooms what would be an otherwise successful venture. As a shared office space provider working with start ups, there are four common mistakes that we caution [...]
Values Based Initiatives Inc. is an unusual company I came across in a recent trip to upstate New York. In this trip I met with local leaders who share a vision of building a physical, technological, and educational infrastructure designed to accommodate The Future of Work in the Adirondacks Mountains [...]
The secret isn’t really a secret at all – it boils down to Business 101. What makes the difference between businesses that just survive and those that thrive is really an application of strategic business principles. The two core principles that bear the fruit of success – even in difficult [...]
Thanks to the plentiful technology we have come to rely on, two things have happened that may or may not be a good thing: just about anyone with a laptop and a product or service to sell can be a small business owner , AND because of said laptop, just about [...]
